Wednesday, January 13, 2010

Marketing Plan


Calculation of Commision

The best part of this concept is that you do not have to do anything different from what you have been doing till now. All you are required to do is to purchase RCM Products(Business Kit) and get your registration through internet. And from then onwards, use RCM Products, because :-

  1. You are getting best quality at reasonable price.
  2. No chance of duplicate goods.
  3. It also provide a source of income.

After using the product and feeling satisfied with quality and concept you can share your views with your friends and relatives. This way they will also start using the products and so on. Thus the company does not require any advertisement or middlemen for selling its products. The amount saved will be distributed between you and the people who associate to the company because of you. Day by day as your group will expand your income will also increase.

Company distributes upto 30% Performance bonus, upto 6% royalty and on qualification, upto 4% technical bonus and upto 1% leadership bonus on total *Business Volume.

Business Volume is the actual value on which all the calculations for commision is done. It may be equal or less than M.R.P.

There are Three ways to get Income in RCM Business:
  1. Purchases for self requirement.
  2. Purchases by your down liners.
  3. Business kit purchased by new Distributors/Associates.

Founder's Message







T.C. Chhabra
(Founder and Chairman)

RCM Business was established with the noble vision of financial freedom for the masses. RCM has had a clear cognizance of this goal from its very inception. This vision guides us at every step .The marketing plan of RCM Business is formulated taking into consideration the Indian mindset and financial environment. This plan does not depend upon financial enticements but aims to establish a more efficient and economically viable, and therefore, an enduring organization. Marching towards the realization of this vision, RCM Business has become an established marketing brand throughout India because of its ethical and expert management, transparency of operations and dynamic activity.

New records have been registered for the highest number of distributors, highest monthly joining largest number of products and the largest number of distribution centers. This system has become the No. 1 among direct marketing systems.

Aiming at growth along with coherent continuity of operations, RCM Business is expanding and modernizing its facilities. The range of new products on offer continues to diversify. This visionary campaign has become very strong and deep rooted. It has proved that a patient, unceasing and methodical approach is bound to succeed in the long run. Lakhs of families receive a regular income from this business and improving their living standards.

I appeal to all distributors to work with the spirit of cooperation and perseverance, bringing joy to the lives of others and to your own.

RCM History

RCM Business has been set up by Fashion Suitings Pvt. Ltd., Bhilwara (Rajasthan) belonging to the reputed Chhabra Group, engaged in textile business since 1977. The group has entered into it's own production in 1986 and at present it's annual capacity is 3 crore meter. Thus it stands among top five in india in suiting manufacturing.

Now, this sapling is growing its branches wide and far, and farther ever-since, with more than 7 million distributors, more than 75 depots, more than 4000 PUCs, more than 800 Bazaars & Shopping Points and more than 600 quality products and now blooming upto its standing highest and hugest in the field of MULTI-LEVEL MARKETING. The Distribution Centers were given an altogether new profile and the whole system was presented an epitomized outlook. By having its competence in the Techniques and Technologies and having made all operations online, the company proudly claims of prioritizing Quality over Quantity, and this requires intensive outreach of advance literature and extensive research.

Now in every corner of country RCM meetings and seminars are organized. Quality education material are also available in the form of CDs, cassettes and books. To update distributors with current information monthly RCM Times is also published. RCM Business has made remarkable progress and has grown up in multi dimensions.

Good quality products and best services to consumer constitute the company's objectives. This clearly demonstrates that the group is genuinely concerned and dedicated to the overall progress of distributors and shall be bringing out more quality products to enhance their business volume.





Right Concept Marketing




Aarthik Aazadi ka Abhiyan

About RCM


Glorious history, Splendid progress & Numerous achievements

  • The founder of RCM Business i.e. Fashion Suitings Pr. Ltd. has been in textile industry since 1977. Today Fashion Suitings Pr. Ltd. is one of the TOP 10textile companies and manufactures 3 Crores (approx) metres of cloth annually.

  • RCM Business was started on August 1 2000 with 1 textile product. It entered in FMCG(Fast Moving Consumer goods) sector in 2002 and kept on increasing the products. It entered in INSURANCE sector by a tie up withBajaj Allianz in 2002. RCM entered into IT sector i.e. Computers and Electronics and tied up with HCL.
The first Indigenous company to setup records in NETWORK MARKETING:-
  1. Highest number of distributors (over 90 Lakh)
  2. Highest monthly joinings (over 2 Lakh)
  3. Highest paying industry
  4. Highest number of Products(485+)
  5. Highest number of Distribution Centres (over12000)
  6. Highest annual Turn Over (over 10 Billion INR or 1000 Crores INR)
  7. Highest Success Rate (100% for people following the system)
  • RCM Business is second largest TDS paying company in India after Reliance*acc. to Dainik Navjyoti 9th June 2006